Design Office Brings the Weston Light Display to Life With More Fantastic Marketing Materials!

You may remember a blog post that we wrote around this time last year all about the design and print we completed for a client of ours, Graham Witter, for the Weston Light Display that Graham and his family were to host that December on their family run farm. Well this year we have been working with Graham again to create more marketing materials that will help to make the Weston Light Display an even bigger success than last year.

Graham has been working with the Donna Louise Children’s Hospice for the past few years, raising money for them since they personally supported him in the form of offering respite care for his younger sister who required 24 hour care for cardio face cutaneous syndrome as well as a number of other complex medical issues.

It came with great sadness that Graham’s sister passed away on New Year’s Eve of last year, but Graham is still working closely with the Hospice to raise more money that will aid them in providing care for other young people with serious, complex and life-limiting conditions as well as practical and emotional support for their families. In 2013 Graham raised £1,000, in 2014 he raised £5,720 and the display in 2015 caused the proceeds to soar to a huge £10,280. This year, the designers here at Design Office have been working with Graham on a number of designs including banners, flyers, posters, stickers and even selfie boards to advertise the event in the hope to raise even more money this year.

As always, Design Office are proud sponsors of this year’s event and have offered help in the form of complimentary artwork to promote the annual light extravaganza. As the designs worked perfectly last year, Design Office used the same, well-known identity and theme for this year’s artwork but included new information to advertise this year’s event.

To begin with, a range of artwork was created by our talented Creative Designers for numerous marketing materials for Graham to review and envision how the campaign will work as a whole when all of the products are complete. Once the artwork was approved, our print and sign making team then worked together to manufacture the products.

Our Sign Makers worked on creating large, full colour, outdoor PVC Banners, printed onto front lit soft PVC material using our Seiko Large Format printer. Once printed, they were hemmed and eyeletted, ready for our client to fix to their desired location.In addition, fantastic ‘Selfie’ Boards were made from 3mm Foamex, with full colour artwork printed and applied to the front and finished with lamination, with a cut out square to allow people to frame their faces and take a photo.

In the meantime, our printers worked hard to create A5, full colour, double sided flyers and A4 posters using our Hans Gronhi 5 Colour Litho Printing Press. Once printed they are were cut, the A4 posters were encapsulated to make them both waterproof and durable and finally packed, ready for collection.

As always the Design Office team will be visiting the Weston Light Display this year and we hope to see you there too! It is a sight not to be missed this Christmas. See you there, Graham!

Here at Design Office we consider ourselves to be at the heart of the community and we are always eager to help and support whenever and wherever we can. Beyond this, working with charities is extremely important to us. If you’re involved with a charity and you think that we can help you in any way then please don’t hesitate to call us on 01270 252106 or send an email to marketing@designoffice.co.uk now!

For more information about the Weston Light Display, visit facebook.com/westonlightdisplay