Why is LinkedIn Marketing Important for Businesses?
LinkedIn is one of the largest professional networks, with over 500 million users. Businesses on LinkedIn have the opportunity to build professional connections and drive traffic to your website by sharing engaging content. Sharing content, like blogs, gives your potential customers another way to interact with your brand in a non-promotional way. Posting often and adding value to your connections helps your brand stay on the top of their mind when they are ready to make a purchase.
LinkedIn is most frequently used by B2B companies, seeking to reach business decision makers. The demographics hint that this is the best platform to reach them. Over 50% of LinkedIn users have a college education. Nearly half of LinkedIn users make over £75,000/year. And most importantly, LinkedIn users are generally using the platform to seek new professional opportunities.
What are LinkedIn Management Services?
LinkedIn marketing services are professional services designed to create and implement LinkedIn marketing campaigns on your behalf. LinkedIn marketing services include account monitoring, content creation, audience growth, and reporting. With our help, you will not have to worry about developing ideas for LinkedIn posts or responding to LinkedIn activity.
Using LinkedIn Marketing services will help you maximise your company’s impact on LinkedIn. Our LinkedIn specialists will improve the quality of your content, increase posting consistency, and help you leverage the most powerful features on LinkedIn.