Social Media Marketing Led By Creativity
At Design Office, we make ideas a social possibility. Through unrivalled creativity and marketing knowledge, we are here to make sure the world hears about you.
For over 30 years, we have been working with Cheshire businesses to research, discover and hone their marketing, finding the audience that belongs to them. Pursuing creativity every step of the way, we’ve evolved with the world around us expanding from printing leaflets to building websites and launching invigorating social media campaigns for companies nationwide.
We are a team of creative designers, market experts and social media moguls working in the heart of Cheshire dedicated to making ideas worth talking about. From logo design to Facebook advertising management, we are your local and national social media marketing team. Talk to us today on 01270 252106 or email info@designoffice.co.uk and let’s expand your brand together.
Why Is Social Media An Effective Way To Market?
There’s a reason Apple Inc. despite being the ninth largest company on the planet, with physical stores around the globe still uses Facebook, Instagram and more social media platforms to advertise. Simply put, they have to be, social media is the most effective and fastest way to talk to and find customers. Five billion people discover, learn about, follow, and shop from brands no matter the size on social media, so if you’re not on platforms like Facebook, Instagram, and LinkedIn, you’re missing out!
With such a widespread audience available to you, the versatility of social media is one of the most effective free-to-use channels for marketing your business with endless benefits available to you:
Drive Traffic
With free reign to expand your brand identity and create visuals that attract an audience from a single glance, your social media profiles, posts and interactions can be creatively utilised to increase traffic to your physical store or website.
From organic posts, videos and paid social media advertising, every interaction with users on social media has the potential to convert a new or returning customer.
Humanise Your Brand
Within the current age of online marketing, consumers are no longer willing to buy from and support faceless organisations that lack trust. Social media advertising enables you to turn your business into a friendly face in the market, giving people an understanding of the businesses and your own values, and building a trust that forms an approachable persona.
Increase Brand Awareness
Being at the forefront of consumers’ minds is the key when it comes to print and social media marketing. Building a brand that is instantly identifiable and is unique within your market has never been easier due to the use of social media marketing.
Creating an expansive brand style and story through visuals and video content is the linchpin to being recognised online and finding the audience you’re looking for.
Build Relationships
Social media platforms are as they sound, places for people to communicate both directly and indirectly. From algorithm-sourced posts to direct messaging, consumers build online networks with businesses, forming a parasocial relationship that brings more to them than buying a product.
Being able to directly connect with your customers through social media, can allow you to not only form a direct connection with your audience but also quickly alleviate any potential issues, gather feedback and generate an understanding of your customer profile.
Increase Brand Awareness
Being at the forefront of consumers’ minds is the key when it comes to print and social media marketing. Building a brand that is instantly identifiable and is unique within your market has never been easier due to the use of social media marketing.
Creating an expansive brand style and story through visuals and video content is the linchpin to being recognised online and finding the audience you’re looking for.
Build Relationships
Social media platforms are as they sound, places for people to communicate both directly and indirectly. From algorithm-sourced posts to direct messaging, consumers build online networks with businesses, forming a parasocial relationship that brings more to them than buying a product.
Being able to directly connect with your customers through social media, can allow you to not only form a direct connection with your audience but also quickly alleviate any potential issues, gather feedback and generate an understanding of your customer profile.
Does Social Media Really Drive Sales?
Social Media Marketing Cheshire
Digital marketing has never been a broader, more engaged with method of attracting consumers to your product and/or service. Through SEO, PPC and content marketing new areas of markets have been found by businesses expanding further than ever before. This speaks true for social media marketing, found in a 2016 marketing census, social media is one of the top five marketing channels to generate ROI.
With the world at your fingertips, social media marketing grants you access to effective methods under-utilised by so many Cheshire businesses; B2B marketing, influencer marketing, brand advocate schemes, user-generated content & social media advertising you can embrace a world of connectivity and build a brand recognised world-over.
We at Design Office are here to talk strategy, creativity and productivity. Transforming businesses’ online presence, accessing the world of social media marketing. To try out social media marketing services for yourself, reach out to our team today at info@designoffice.co.uk or call us directly on 01270 252106.